eCommerce built on Magento
While WordPress is the most popular CMS platform with one-fifth of all websites built on it, Magento, on the other hand, is the most popular CMS for eCommerce.
Some of the biggest brands including Samsung, Nestle Nespresso, Burger King, Olympus and Nike use Magento and so do millions of small and mid-sized companies around the globe.
We chose Magento because it actually dominates the eCommerce market with around 26% share — such large-scale popularity shouldn’t be without some very strong reasons and here are some of them.
Magento is Open Source
The possibilities for improving an eCommerce website are endless due to the ability to create new features or just to use the bank of modules built for Magento stores.
When it comes to page load speed, query processing time and other such performance parameters, Magento has a very good performance. Its platforms can handle a wide range of traffic and operate with high performance. A few hundred milliseconds of delay in processing user requests can actually kill an eCommerce website’s potential to convert site visitors into customers.
Magento is suitable for small eCommerce companies serving just one town and can grow with your business to become an international shop that ships worldwide, it’s no wonder so many big companies are now using Magento.
Magento has an open system architecture, so Computors as Magento specialists can help create appealing and highly unique user experiences corresponding to different types of access devices. It is also possible to add customized back-end workflows to meet specific business requirements. With Magento, a modular eCommerce solution at the core, we can control how you want your eCommerce website to look and perform.
With one backend CMS, Magento allows us to create multiple online stores for the same company with different countries stores. You can control all of your inventory, billing tasks, customer records from a single admin dashboard.
Integrating Magento with a multitude of third-party services including payment gateways, database applications, shipping, shipment tracking etc. is quite simple. In addition to this, the platform is already associated with Google Analytics, Google Checkout and Google Base.
Much like WordPress, Magento is a highly SEO-friendly content management system and it comes preloaded with different features such as search engine friendly URLs, sitemaps, layered navigation, URL rewrites, meta tags, descriptions and much more.
As all eCommerce platforms, Magento is evolving and becomes even better and safer with each release, the best evidence of that is the new Magento 2, more details in a following article.